Since the dawn of time, humans have been captivated by the use of story. From the early humans recounting the latest hunt through drawings on cave walls to Hollywood’s multi-billion dollar industry pushing out blockbusters one after the other, our brains have always loved the allure of a good story. That’s why story branding is so effective.
In my professional opinion, creating a story for your brand is the FIRST step in building your personal brand.
In my Story Branding 101 workshops, we take a look at your business from an entirely new perspective: through the lens of story. We’ll complete a full story-based personal brand profile for your business. With your profile in hand, we’ll be able to craft stories that will resonate with your customers.
After a Story Branding 101 workshop you will take a whole new approach to what you post on social media. And when you pair your new knowledge with a Story Session, you’ll begin to engage your audience in an entirely new way. With more engagement, your posts will have more reach. With more reach, your business will be exposed to more potential customers. And with more customers, you make more money.
You can’t afford NOT to build a solid brand story.
