The whole point of investing in a personal brand photography session is to have photos to post in various places to help you connect with your leads and clients. Your personal brand photos are invaluable, and you should be using them in a few different places

Social Media

Social media is the #1 place where you should be posting and using your personal brand photos. It’s all about being social and engaging your followers. These images give your potential customers glimpses of your personality, your products and services, your customer service experience, behind the scenes, and so much more. You want them to know you, like you, and trust you: the relationship trifecta, because people will only do business with those they know, like, and trust.

Our story sessions provide you with one to three months worth of images to post, assuming you are posting daily. No more agonizing what to post. There’s always fresh content at the ready.

Website

Choose a few of your images to use on your website. A few ideas: your headshot, your products, and images of you in action. If you blog, personal brand photos are an amazing resource! Use them to help you position yourself as the expert in your field and educate your readers about your services and products.

Printed Materials

Finally, your personal brand photos can also be used on any printed marketing materials you may be using to advertise your business. At the very least, I suggest adding your headshot to your business card and any brochures.

Are there any other ways you can think of to use your personal brand photos? Comment your ideas – I’d love to hear them!