When you schedule a branding session, you’re investing in showcasing the very best version of you and your business. The photos we create together will help you market yourself authentically by telling your story in a unique way.

Here’s the deal… We live in a VERY visual world and it’s important to make a good impression right away. (Here’s how long it takes to make a first impression!) When you use photos that are authentic and custom to your brand instead of stock photography, you make it that much easier for people to trust you.

So, how do you ensure you’re making the most of this opportunity? Let’s chat about the 4 ways to make the most of your branding session.

Connect with your photographer

When you work with a photographer you love and connect with, your images automatically turn out better, so this is pretty important. Find a photographer whose work inspires and excites you. Scroll through their online portfolio and social media feed to get an idea of what they’re capable of and if it suits your personal style. Don’t forget to meet with them in person (or via Zoom!) as this will tell you a lot about whether you connect or not. At the end of the day, you want to feel completely comfortable in front of your photographer.

Communicate what you want

A photographer can’t give you the results you want if they don’t know what you want. Clearly communicating your ideas to your photographer is essential. Provide them with details on the first impression and message you want to portray. Share your ideas and examples with them. They may even be able to give you suggestions you haven’t thought about yet.

This is why our Discovery Call and Strategy session are CRUCIAL steps to my process!

Think carefully about your location

Your location will help set the tone for the shoot, so choose carefully. There are so many options to choose from that go beyond a basic studio setting. Just make sure that your photographer has experience with the setting you have in mind.

Need location ideas? I’ve shot branding sessions in homes, office spaces, in my studio, and even AirBNB and Peerspace locations.

Plan your outfit, hair and makeup

Don’t leave your outfit, hair and makeup arrangements to the last minute. If possible, get a professional to assist you so that you look your best. In fact, your photographer may even be able to give you a few suggestions. The outfit you choose will also play a major role in the message you send when people see your photos, so think twice about what you want to wear. Better yet, have a few options available. Keep in mind that you want to be able to use these photos for a few years, so rather opt for a timeless look.

I offer styling advice to my clients, and hire a professional hair and makeup artist to help you look your best for your portrait session.

Planning is the key underlying factor to make the most of your branding session. Plan well, ask as many questions as you need to, and we will have a great session!

So there you have it – 4 ways to get the most out of your branding session. If you’d like to chat about how I can help you create custom branded imagery that helps you show up authentically to your audience, I’d love to chat! Just click here to book a no obligation discovery call with me!